The Sealy posturepedic mattress has been around for a long time. The brand has made the Sealy organization one of the most recognizable names in the industry. Tons of people have back problems and this mattress serves as relief to many.
People may have seen the Sealy brands in commercials, but most of their ads are in magazines. The bulk of their popularity is really based on word-of-mouth promotion. This is how the company has survived for years. They have made themselves a staple in the bed community through quality. They have advertised, but their customers really learn their name through by hearing other people talk about this brand. Doctors even make recommendations for some of their patients. This is just how well-known and trusted the Sealy brand has become.
This high level of comfort has been imitated, but few copycat products have been able to duplicate their success. All of this is a real testament to their design. The creative forces behind this mattress are all part of years and years of thorough testing. At the very core of this testing is where titanium coils are found. The single-stage coil that is found in Sealy posturepedic mattress is one reason why it is so comfortable. These titanium coils have been able to stand the test of time and bounce back to support all types of body frames.
The Core Support Center Feature
People that acquire these types of mattress sets for their bedroom also have access to some real core support center features. Sealy designers have recognized that the center of the bed is where most of the weight is shifted during sleep. They have used these findings to build a mattress with extra support in the center. This is another reason why these products are so comfortable.
Discovering the Different Comfort Levels
Sealy has really thrived in the mattress industry because they have become a pioneer in designing different comfort mattress types. The company realized that every person’s comfort level was not the same. This led them to the conclusion that there were four different types of comfort. The following gives insight on these and how the concept fits into the mattresses designed by Sealy:
* Ultra Plush
Some people like really soft beds. They may not want to sleep on anything firm. These consumers will usually shop for something that has a very soft surface. Sealy has recognized this demand and come to the rescue with what they call their Ultra Plush line of products.
This mattress has the same feel, but it is not as soft as the Ultra Plush. This is where consumers start moving towards the other end of the spectrum. They may realize the importance of something that is soft, but they also have a need for something that will support them without sinking in.
This is another step that gets consumers closer to firm. This is a mattress type that is developed for the consumer that sees the need to break away from the soft plush feel of mattresses. Designers of the Sealy brand go through rigorous test to ensure that the level of comfort meets the standard of their customers.
This last level of comfort takes Sealy consumers to the opposite end of the spectrum. There is no room for soft at this level and that is how consumers like it. Most people that are advocates of this type of bed have strict orders from the doctor. They may have back problems and a need for something that will help them with their posture.
A Passion For Comfort
The fact that Sealy took the time to create a spectrum of mattresses shows that they have a real passion for comfort. It is really difficult to find other companies that provide this same level of care. That is why the Sealy name has stood the test of time. Customers know that they are getting a high quality comfort level mattress when they shop in the Sealy store.
All of this brand loyalty is part of a bigger picture that dates back to 130 years of test and design. This is how long the company has been in existence. All of this has allowed them to perfect the art of testing beds for comfort. The company has 30 tests that they perform to ensure that their designs are ready for shoppers.
These testing measures are part of the reason that Sealy has been able to incorporate memory foam. This is an innovation that has become popular for people that want to get comfortable instantly. The foam in the bed will automatically adjust to their frame and allow them to fall asleep much faster. This is part of the innovative measures that keep Sealy on the minds of shoppers. The latex foam has even been contributed to better sleep which equates to a better mental state.
A mattress may seem like such a trivial thing to some, but Sealy has recognized the importance of this. Their ability to add new features shows that they are keeping up with current events. They are concerned about the concern and health of their customers. Consumers can feel all of this when they rest on a Sealy posturepedic mattress. There’s nothing like the comfort that comes from this type of bedding.
The Future Innovation of the Sealy Design
The brand has been going strong over the years because they continue to improve upon the performance of this mattress. Some of their beds have even been designed to incorporate dual massage technology. All of this can be started with a wireless controller. New innovations like this play a very important part in the success of the company. Sealy has never decided to rest simply because they were ahead of the competition. To the contrary, this company has continued to come up with creative ways to improve their product. Comfort is their passion and it shows in a major way.